If you love Memphis, she will love you right back. Murray Lace In March 2015, I sat on the front steps of the University House where my PR writing class was held on the beautiful University of Arkansas campus. I had a decision to make. As a girl…
Asking the right questions of yourself By Courtney Ellett, founder and owner at Obsidian Public Relations Welcome to a three-part series by Obsidian PR on “Asking the Right Questions: Getting the Answers You Need to Run a Successful Small Business.“ It sounds too easy, right? Ask the right…
Carlee Smith Even though I grew up across the bridge in Arkansas, I’m as quick to claim Memphis as my own as I am to claim Marion or West Memphis. I’m sure some die-hard Memphians may cringe at that. As I approach my year anniversary of making the…
I can’t think of a time when I’ve used the word “leak” positively. From pre-release movie spoilers to confidential document disasters, leaks are a nightmare to public relations professionals around the globe. The leaks aren’t going anywhere – our culture seems to be leakier than ever. How can…
By Christina Babu Being raised in Memphis throughout the ‘80s and ‘90s, I watched in plain sight the evolution of our city’s landmarks and amenities. Mud Island Park lost its luster, and Peabody Place opened and shut down in the blink of an eye. On the other hand,…
Obsidian represents a number of small businesses, and as a small business ourselves, we’re committed to hosting conversations about small businesses that are relevant to people in all spaces. That’s why this season of Off the Rock, On the Record we’re celebrating Small Business Month by featuring…
Growing up, most of my free time was spent playing sports. If I wasn’t in the middle of a season, I was training for the next. Once I graduated high school, I thought I left my days on the field and court behind – and I did, in…
Part of establishing yourself as a trusted public relations guru is having a deep understanding of what makes the city you serve special. Here in Memphis, that something special is food. We Obsidian girls know food – from the hidden dives to the prominent local establishments, we’ve got…
If you ask any of OPR’s team members why they most enjoy working at Obsidian, I can guarantee they’ll all have the same answer – our company culture. Having happy and healthy employees is a prerequisite for long-lasting company success, and our firm certainly isn’t the only business…
In the world of incessant internet conversations, it’s less about if your company will misstep and more about when. While outrage culture can nab businesses for the slightest infractions, this newfound accountability is a good thing. It pushes companies to pursue endeavors with integrity for fear of retaliation…