From The Rock

‘Don’t check the basement’ and other ‘horrific’ advice

By | October 31, 2018

If you’re reading this blog post on the day it goes live, Happy Halloween! I have to admit, I’m partial to this fall holiday for all of the spookiness it brings. My teenage years were filled with scary movies, haunted houses and ghost stories, a unique connection shared with my... Read More »

2019: A Year to Remember

By | December 31, 2019

In my last post, I shared an agency’s perspective of the fun and success that 2019 ushered to our team at Obsidian. But, I’d like for you to hear directly from each team member and what made this year one to remember.  Lauren Ooh, there are probably quite a few... Read More »

3 [potentially uncomfortable] things you must do to make the most of your internship

By | January 18, 2017

It’s no secret that internships are the key to landing a full-time job after graduation. No longer is it just something great to have on your resume; it’s expected. However, it’s not just about how many internships you have completed, it’s about the experience you gained. And sometimes, in order... Read More »

3 examples of companies that treat their employees right – and how you can mimic them on a smaller scale

By | April 17, 2019

If you ask any of OPR’s team members why they most enjoy working at Obsidian, I can guarantee they’ll all have the same answer – our company culture. Having happy and healthy employees is a prerequisite for long-lasting company success, and our firm certainly isn’t the only business out there... Read More »

4 tips for developing professionally in your 20s

By | January 25, 2017

As a recent graduate from The University of Tennessee, I feel like it was just yesterday I was living the carefree college life. I didn’t have much of a transition from student to employee because I started working three days after graduation. Therefore, I quickly learned that life as an... Read More »

5 things I learned during my MBA program

By | April 03, 2019

I expected to learn a lot from my Master of Business Administration program at Mississippi State, and I did. However, something I didn’t see coming was how much I would develop as a professional during my time in the program. Nothing prepared me more to hold a full-time job and... Read More »

5 training sessions a PR firm can provide for your organization

By | March 13, 2019

Hiring a public relations firms can lead to a number of successes for your business, such as public awareness, reputation enhancement and relationship building with target audiences. While a PR team executes most of the work behind the scenes, there is an army of people within an organization who also... Read More »

5 valuable PR takeaways from the 2019 Grammys

By | February 13, 2019

Hi. My name is Courtney, and I am an awards show super-fan. I’m the special kind of entertainment geek who gets giddy for the shows themselves. I order my favorite takeout meal and crawl into bed with remote in hand. Happy. Place. Found.   Although I was knee-deep into fun... Read More »

A peek behind the curtain – how I respond to bad experiences as a customer

By | March 06, 2019

Being a PR practitioner sometimes ruins things for you. In our role, you often get to peek behind the curtain, seeing the inner workings that the average consumer doesn’t see. I’ll give you an example. Nathan and I just bought a home, and as a part of our move, we... Read More »

Building a visual identity – capturing stellar photos

By | July 29, 2020

In public relations, we often talk about crafting language or materials that tell a brand story. We associate certain words, phrases and concepts with the essence of a company, and we use these words throughout our materials to reinforce key messages for our constituents. As PR professionals in a world... Read More »