From The Rock

Your Statement Seriously Needs Some Seasoning

By | July 22, 2014

I am always interested in learning about the new words that have been officially added to the dictionary each year, although many times I’m left wondering how on earth they could have reached the conclusion to add such silly expressions. Additionally, every year us PR folk can expect to see... Read More »

R&R: Relationships and Reputation

By | July 10, 2014

Pull out your old college textbook and the definition of public relations might say something like “managing relationships with various publics or stakeholders.” In 2012, the Public Relations Society of America revised an earlier definition from a few decades ago and stated that public relations is “a strategic communications process... Read More »

On a scale of 1 to 10, how boring are your news releases?

By | July 01, 2014

If you ranked six or under – it’s time to revamp your newsworthy content.  How many times have you had an important announcement and think to yourself, “How can I make this different than any other company announcement out there?” I don’t know about you, but that thought replays continually... Read More »

The First Internship: Testing the Waters

By | June 26, 2014

“Top 10 Intern Mistakes.” This is the title of the first article I came across when researching advice for summer interns. At first, I thought I would just write a blog post similar to it, listing the best ways to impress your boss and coworkers and build your resume. But, after reading article... Read More »

What keeps me up at night?

By | June 19, 2014

A PR person’s brain never stops. Never. No, really. Never stops. I guess technically, one’s brain never really stops, so let me qualify that statement: a PR executive’s thoughts are always racing – and generally, we’re OK with that (see Kerri’s recent post “Why I would do my job for... Read More »

Public Relations or Protector of Reputations?

By | February 18, 2014

The term “public relations” holds various meanings for those in this industry. There are times that “PR” becomes synonymous with “Protector of Reputations.” In honor of President’s Day and Abraham Lincoln’s birthday approaching, I want to reference one of Honest Abe’s adages: “Perhaps a man’s character was like a tree,... Read More »

My First Intern Spot

By | March 22, 2013

Starting the year off with an intern position with Obsidian is a relief. After having numerous interviews with employers and filling out tons of applications, I was excited about my first opportunity to use my degree in public relations at the Memphis firm. My first week was amazing. I started... Read More »

Electing a Pope in the Modern World

By | March 18, 2013

Eight years ago, I was sitting in my trigonometry class at St. Louis Catholic High School in Lake Charles, La. While I usually dreaded the math class, that day was different. That was the final day the 2005 papal conclave – the first in my lifetime – which elected Pope... Read More »

If it’s worth a response, think it through

By | March 13, 2013

It was a day like any other day in the late 80s/early 90s, and since it was a day that ended in the letter ‘Y’, my little brother and I were fighting. While growing up, we were constantly fighting. Someone did this, someone took that, someone looked at the other... Read More »

Stuck on the ‘Nay’ Train?

By | March 04, 2013

Recently, I was talking to a good friend of mine who started an independent product sales business about six months ago. She was explaining about the rut she had hit in her business development, and she thought she might have made a mistake in choosing to do this. She had... Read More »