A media interview is an important opportunity to express your opinion, state the facts or just let your brand’s voice be heard among the noise of social media and conversational chatter. I read an article by Brad Phillips on PRDaily titled “7 times to turn down a media…
This one goes out to the SEC lovers out there. Recently, my alma mater, Mississippi State University, hosted the famous ESPN College GameDay for the first time in school history – a moment I was excited to experience firsthand. After winning the game against the Auburn Tigers, Mississippi…
Through all positions I held and numerous lectures I attended about PR, one of the most important rules that I learned is about pitching and how to make it stick out. When I first started my PR journey, I didn’t think pitching would be that huge in my…
I’ve written about the importance of taking brain breaks during work hours, so I thought a few recent articles about the health benefits of coffee and how to use it to your advantage were interesting, especially as it pertains to drinking coffee at the right time of day…
When I graduated from college, my first job was in the marketing department of a Louisiana-based restaurant company. Part of my job was to work with the general managers to plan and execute various marketing efforts in their areas. But no matter what great events or campaigns we…
Ask anyone who knows me, and you’ll hear that I am a very analytical person who asks a lot of questions. I have always believed in the value of questions. It is the only way you can have your thoughts and plans challenged. You should be able to…
There are an abundance of rules when it comes to working in the public relations field. Some are written and strictly kept inside of an ever-updating AP Stylebook, and others are unspoken and passed down from employee to employee in an agency. There are rules for writing, editing,…
From commas to question marks and lesser-used punctuation such as brackets and colons, TheVisualCommunicationGuy.com has put together an infographic that ranks punctuation marks based on how hard or easy they are to learn to use. As a public relations professional, I am constantly thinking about grammar and punctuation in…
When I was younger, I can recall working very hard to write “perfect” letters. For one, I was a little girl and little girls were supposed to have better handwriting than boys, and also, my mother had the most beautiful penmanship; I could have sworn she was a…
As a woman who appreciates artistic expression through fashion, I am deeply dismayed by the length a company that I’ve shopped at many times has gone to in order to maintain its edgy and millennialist image. After making the news multiple times for outrageously offensive products and twisted…