I am always interested in learning about the new words that have been officially added to the dictionary each year, although many times I’m left wondering how on earth they could have reached the conclusion to add such silly expressions. Additionally, every year us PR folk can expect…
A PR person’s brain never stops. Never. No, really. Never stops. I guess technically, one’s brain never really stops, so let me qualify that statement: a PR executive’s thoughts are always racing – and generally, we’re OK with that (see Kerri’s recent post “Why I would do my…
When I have the extra time, I really enjoy cooking. No, I don’t mean whipping up a box of macaroni and cheese and thawing out a veggie burger (although that is very yummy!); I mean truly creating a meal from the ground up. This winter, my favorites have…
Not every company has the ability – or the desire – to have an expert on staff for every task that must be executed to run a business. A company that chooses to outsource a service is looking for a specialist in that field, and it is a…
During some weeks, my colleagues and I may send out a dozen or more news releases for our clients to local media. There’s no doubt reporters in Memphis get hundreds or even thousands of emails, some relevant and some not. Part of our job is to help reporters…
A while back, I was in my car on the way home when one of my favorite country songs came on the radio. I’m not exactly sure why, but as I listened and shamelessly sang aloud, I thought: “I know everyone doesn’t appreciate this song like I do.…
Today marks a milestone for Obsidian Public Relations—our seventh anniversary! 2012 was a whirlwind year for our firm, with an expansion into another market, new clients and our first full year in our new office in South Main. Let’s recap: We moved into our digs at 493 S.…
How many of us have half jokingly declared, “On my last day at work, I’m going to…” and proceeded to describe how we would give our managers a piece of our minds, tell off those rude customers, do nothing all day or do any number of devious deeds,…
Greetings and Happy Halloween! If you’ve been following us via Facebook or Twitter lately, you’ve seen that some serious specter shenanigans have been brewing over here the last few weeks. Our Obsidian ghosts have been busy providing some afterlife advice. Here’s a recap of the messages they’ve left…