Family events. High school reunions. Catching up with college friends. These are times that, in the post-graduate world, give many people (some who you probably haven’t seen in a while) the opportunity to ask you lots of questions. About everything. You know what I’m talking about? I thought…
It is a PR professional’s top priority to make sure that all information presented about, and by, a client is sending the right (and appropriate) message. In the age of social media, it is all too common for an individual or a brand to present messages that are…
Bernard Kelvin Clive of The No Nonsense Guide to Personal Branding for Career Success once wrote that personal branding is the combination of skills and talents to create significance by forming “an impression, a perception and a reputation in the minds of others.” Many people live their entire…
Sometimes things just have to “click” with people before they can truly understand and then fully embrace that idea or take action because of it. As I reflect back on my academic career, I’m reminded of many instances where this proved true for me. For example, I’m close…
If you were hoping this was going to be a post about the recent announcement of Pitch Perfect 2 opening in May 2015, I am sorry to disappoint you. As one of my favorite comedies, I would like nothing better than to list my top five movie quotes…
Let’s play a quick game. Feel free to grab a pen and paper, open a word doc or just use your head, but take a few minutes and write down or try to recall the biggest news stories of 2013. Yes, 2013, not 2014. Go ahead; I will…
With more than 200 million monthly active users and 55 million photos shared daily, Instagram has become one of the most popular social media apps today. Capitalizing on the popular trend of sharing visuals through social media, the completely photo/video based app has made the average smartphone user…
A couple months ago, the Obsidian staff came together for a day-long annual retreat where we discussed a number of topics, including advice on handling some of the challenges we face on a daily basis, company updates, “guess that scary movie score,” how to work more efficiently, tools…
So, every day I tell myself, “You’re going to make it to the gym, you’re going to make it happen today!” By the time I leave the office, at 5:45 (most nights), it’s already dark in Dallas and it’s winter, so my motivation to make it to the…
Social media is one of the main ways people are getting their careers started, buzzing about their business, landing an interview and so much more. But sometimes, it is hard to gain followers and begin to be successful in the “Social Media World.” In the social media landscape,…