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‘Don’t check the basement’ and other ‘horrific’ advice

If you’re reading this blog post on the day it goes live, Happy Halloween! I have to admit, I’m partial to this fall holiday for all of the spookiness it brings. My teenage years were filled with scary movies, haunted houses and ghost stories, a unique connection shared…

Relevant AP Style changes to incorporate into your writing

The Associated Press Stylebook is an ever-evolving style and grammar guide used by journalists and PR pros, alike. It’s often referred to as the “Bible for professional communicators,” as it definitively (for the most part) sets the standards for language usage within our professions. As the world changes,…

Tips and tricks to make your job easier

We get it. Work can be…well, a lot of work. There are often days when your brain has been reduced to mush and 5 p.m. can’t come fast enough. In the spirit of those days, I decided to ask the team at Obsidian about their favorite tips, tricks…

3 Tangible steps to improve your culture

This blog post originally appeared on the Greater Memphis Chamber's website. View the original post here. With pressing items like maintaining visibility in the marketplace and increasing bottom lines vying for attention, company culture may seem to be less important or even get lost in today’s business environment.…

4 Reasons why changing culture is a marathon, not a sprint

The blog post originally appeared on the Greater Memphis Chamber’s website. View the original post here. If you’ve come to terms with needing a new culture, and you’ve worked to implement policies that benefit your employees and customers, you still might not see results immediately. And surely, that’s frustrating.…

Can you mend a broken corporate culture?

The blog post originally appeared on the Greater Memphis Chamber’s website. View the original post here. It’s hard to notice a relationship is in decline while you’re in it. Whether a friendship or a relationship with a significant other, you’ve likely experienced a personal relationship that’s fizzled. It’s like…

Social media changes and how your business should keep up

Change when it comes to social media is a never-ending cycle. Platforms are constantly updating their features to keep up with consumer wants, needs and habits. And in turn, businesses must constantly change their social media strategies to keep up with the new social norm and stand out…