From The Rock

Staff spotlight – Kelli Brignac

By | March 10, 2018

One of Obsidian’s most tenured employees, Kelli Brignac, is a public relations rockstar and one of our most trusted practitioners. She operates out of her hometown in Lake Charles, Louisiana, visiting Memphis at least twice a year to spend time with the team and meet clients. If you haven’t worked... Read More »

Happy International Women’s Day!

By | March 08, 2018

In case you missed it, March 8 is International Women’s Day. As an office full of ladies, we thought it would be appropriate to celebrate by giving nods to women who inspire us. From singers to saints, the women on this list give us a lot to be proud of.... Read More »

Triple check before you hit “post”

By | February 28, 2018

It’s now 2018, and we hope you realize the impact that social media has on everyday life and business. If you need more proof, a single tweet by Kylie Jenner last week negatively impacted Snapchat’s value by more than $1 billion. Still not convinced of social media’s power? Facebook is... Read More »

Public relations is like a fine wine

By | February 21, 2018

Let’s talk wine for a bit. I’m not an avid wine drinker, but I appreciate a nice glass of red wine from time to time. As I was thinking about a lovely glass of Malbec I had on Valentine’s Day, I wandered down a rabbit hole that I couldn’t help... Read More »

Celtic Crossing merges culture and locale

By | February 14, 2018

Located in the Cooper-Young Historic District, Celtic Crossing Irish Pub & Restaurant serves up a variety of pints and Irish fare inspired by my traditional, Irish family recipes for Saturday and Sunday brunch and lunch and dinner seven days a week. Opened in 2005, Celtic celebrates the spirit of the... Read More »

Let’s change the way we talk about Olympic performances

By | February 09, 2018

The floor is yours. You step on stage and the crowd of a dozen locks eyes with you. This is it – it’s THE meeting. You’ve trained your entire professional career for this moment. Your powerpoint is prepped and your notes are cleanly organized on the lectern. You are ready... Read More »

Public relations’ potential impact is limitless, but results can be limited

By | February 08, 2018

The potential impact of a strong public relations campaign is limitless. You can seismically shift public opinion, deeply endear employees to a company or start a social justice movement when PR tactics are executed perfectly. But there are just some things that PR can’t accomplish or challenges we can’t overcome.... Read More »

Staff spotlight – Taylor Jolley

By | February 05, 2018

Since the last time we spoke with Taylor, a lot has happened! Professionally, she’s moved up in the ranks at Obsidian, serving clients as an account specialist and Obsidian as brand and culture manager. In her personal life, she married the love of her life, moved Downtown and adopted a... Read More »

Confronting my “anything”

By | January 24, 2018

Growing up, my grandmother always told me, “You can do anything you set your mind to.” Throughout my life, I have heard that phrase repeated over and over again. I even began finishing the sentence for her. She passed away a few years ago, but to this day, I can... Read More »

A year of stranger, better things

By | January 17, 2018

Yeah, I’m a little late to the party. In fact, I think I’m even late for the after-after-party. The Netflix juggernaut Stranger Things debuted in summer 2016, which means we’re almost a year and a half to the day from that premiere. For that long, I have sat on the... Read More »