From The Rock

Relevant AP Style changes to incorporate into your writing

By | October 26, 2018

The Associated Press Stylebook is an ever-evolving style and grammar guide used by journalists and PR pros, alike. It’s often referred to as the “Bible for professional communicators,” as it definitively (for the most part) sets the standards for language usage within our professions. As the world changes, so does... Read More »

Halloween Candy Campaigns

By | October 24, 2018

Personally, Halloween is my favorite time of year. Why, you ask? It contains the majority of my favorite things – pumpkins, hayrides, costumes, corn mazes, haunted houses and cooler weather. I’m not the only one who’s a huge fan of all things spooky. In 2017, the National Retail Federation reported... Read More »

Don’t be afraid, be strategic!

By | October 17, 2018

The sheer mention of the word crisis can lead to immediate feelings of anxiety, stress and concern. And in a business environment, these feelings may be magnified tenfold. It’s understandable – crisis situations (and the way they’re handled) have the potential to make or break a company’s future. The good... Read More »

Why it’s important to always continue learning

By | October 10, 2018

As I approached graduation during my fourth and final year of college, I cannot tell you how excited I was to never have to attend class or submit homework again. Think about it – we spend the majority of our adolescence learning in a classroom of some sort. To finally... Read More »

Memphis is a (business) woman’s world

By | October 03, 2018

In case you missed it, American Express recently released their State of Women-Owned Businesses Report. The findings hone a positive spotlight on Memphis and the state of Tennessee, both of which ranked within the top 10 for area women-owned business growth. As a woman-owned firm that also employees an all-female... Read More »

Tips and tricks to make your job easier

By | September 26, 2018

We get it. Work can be…well, a lot of work. There are often days when your brain has been reduced to mush and 5 p.m. can’t come fast enough. In the spirit of those days, I decided to ask the team at Obsidian about their favorite tips, tricks and pieces... Read More »

Staff Spotlight – Christina Babu

By | September 23, 2018

If you ask our team who we should go to for all things food, music and culture, they’d likely tell you Christina! Christina joined our team two years ago, and we haven’t looked back. A native Memphian, Christina moved to the Midwest for college, and then took her talents to... Read More »

3 Tangible steps to improve your culture

By | September 20, 2018

This blog post originally appeared on the Greater Memphis Chamber’s website. View the original post here. With pressing items like maintaining visibility in the marketplace and increasing bottom lines vying for attention, company culture may seem to be less important or even get lost in today’s business environment. However, having... Read More »

4 Reasons why changing culture is a marathon, not a sprint

By | September 20, 2018

The blog post originally appeared on the Greater Memphis Chamber’s website. View the original post here. If you’ve come to terms with needing a new culture, and you’ve worked to implement policies that benefit your employees and customers, you still might not see results immediately. And surely, that’s frustrating. But changing... Read More »

Can you mend a broken corporate culture?

By | September 20, 2018

The blog post originally appeared on the Greater Memphis Chamber’s website. View the original post here. It’s hard to notice a relationship is in decline while you’re in it. Whether a friendship or a relationship with a significant other, you’ve likely experienced a personal relationship that’s fizzled. It’s like a glass... Read More »