From The Rock

Put local restaurants at the top of your list!

By | May 01, 2018

It’s Small Business Week, and Obsidian is highlighting the small businesses that we serve. Today, you’ll hear from two of our clients in one of the most popular small business industries – the restaurant and food service industry.   When’s the last time that you ate at a restaurant? Was... Read More »

Join us in celebrating Small Business Week!

By | April 30, 2018

Obsidian is the largest boutique PR firm in the Mid-South. We service national brands and startups from across the country. We’re a woman-owned small business and a certified women business enterprise and locally owned small business in Shelby County, Tennessee. This week is the US Small Business Association’s National Small... Read More »

Employee policies that build rapport

By | April 25, 2018

THIS BLOG POST ORIGINALLY RAN ON THE GREATER MEMPHIS CHAMBER WEBSITE. VIEW THE ORIGINAL POST HERE.  As we mentioned in our first post of this series, a business’s employees are its most valuable asset. As such, employers should work diligently to create policies that build up employees as individuals and a... Read More »

What does CSR look like in practice?

By | April 18, 2018

This blog post originally ran on the Greater Memphis Chamber website. View the original post here.  Welcome back! We’re in the middle of a blog series designed to help emphasize the importance of developing and defining corporate culture. This blog post centers around corporate social responsibility, a hot topic for... Read More »

Staff Spotlight – Murray Lace

By | April 17, 2018

In the OPR office, if you have a question about sports, you head to Murray’s desk. For more than two years (nearly three if you count her time as an intern), Murray has provided restaurant and entertainment clients with top-notch PR services, honing her skills as the office event guru.... Read More »

What is corporate culture and why does it matter?

By | April 11, 2018

This blog post originally ran on the Greater Memphis Chamber website. View the original post here.  Over the next few weeks, we’ll be exploring a topic that is important for businesses of all shapes and sizes – nurturing a positive corporate culture. Creating a culture that makes sense for your... Read More »

Our client is climbing Everest, and he needs your help.

By | April 03, 2018

There’s a lot to be said for people to step out in faith and work hard to achieve goals. We’re fortunate enough to work with these people every day, as we represent business owners and nonprofit leaders who have taken dreams and put them into action. Tom Lawrence is one... Read More »

Making your social media efforts measurable

By | March 28, 2018

For brands, social media is not free. That might be hard to hear, but it’s true! The platform is free and you may organically grow your audience, but ensuring your audience sees your content is another story. So, if you’re allocating a portion of your marketing budget to social media,... Read More »

It’s worth a little operational discomfort

By | March 21, 2018

When people ask about my daughter, I tell them she’s a hot mess. She’s only 2, but a few weeks ago in church, she clapped after a baptism and said “YAY! WE’RE DONE!” She used her outside voice to ask where Nonna and Aunt Bekah were. (They live out of... Read More »

Organized and accountable: tips for staying on top of assignments as an intern

By | March 14, 2018

Being an intern is a lot of work. Being a full-time intern while finishing up your college degree online is even more work. After about a month of the trapeze act I currently call my life, I’ve picked up a few tips and tricks on how to stay organized during... Read More »