Business

Blue-footed boobies aren’t the only things that evolve – let’s talk about language.

If you read Shakespeare in grammar school, then you at least subconsciously understand that language evolves over time. I highly doubt people are sliding into a prospective partners’ Tinder inbox with, “But, soft! What light through yonder window breaks?” A much more modern (and less romantic) message might…

The lessons I’ve learned on acclimating to the PR industry!

Transitioning from a college student to an intern to an account assistant has made it apparent just how much there is to learn upon graduation and how imperative it is that you commit to lifelong learning in the public relations industry. The great thing about starting as an…

Meet our summer intern – Amelia!

There are a few things that signal to our team that summer is upon us (even if the calendar doesn’t say so until June 20). Increased ice cream consumption, days spent outdoors and the start of our new internship cycle are all markers of this wonderful time of…

The power of the pivot

I never thought I would live to see the day that I yearn to simply sit inside a restaurant and eat dinner (or breakfast or lunch, for that matter!). Being able to hop in the car, drive to my favorite eatery and enjoy a meal with a friend…

Working ‘together’ while working apart is our new mantra

This column originally ran in the Memphis Busines Journal. You can read it on their site by clicking this link. The “new normal” of this pandemic is our global reality for the foreseeable future ‒ as part of the human race, as individuals, as families and as professionals.…

Tools to help you navigate a two-week shelter in place

We know that staying indoors, especially with children, can be challenging for parents as they work from home for an extended period of time. Even without children in the house, adjusting to a virtual work environment can make connecting with co-workers and your work much more challenging. Below,…