Our Blog

Get to know our Texas gals!

Part of Obsidian's new Dallas operation, Crissy Lintner and Kerri Guyton headed to the great state of Texas to launch the new office earlier this year. Get to know them now! Kerri Guyton Birthday: Oct. 20 Hometown: I don’t really have a hometown. I was born in San…

Getting to know…

Our fearless leader and founder of Obsidian Public Relations: Courtney Liebenrood Ellett. Most people only know her as a powerhouse of PR knowledge, but this mother of two has other interests up her sleeve. Birthday: 5/10/75 Hometown: Collierville, Tenn. College: The University of Memphis All-time favorite restaurant: Have…

Just who is Obsidian anyway?

That's a great question! Who are the fabulous people who make up the Obsidian team? This week we aim to answer that by giving you a better idea of who we are and a little insight into our lives.   Getting to know... Lauren Hannaford Birthday: 4/25/85 Hometown:…

PRoofread!

I am a lover of words. Someday, I should write a book. At least that’s what my fortune cookie read recently. It’s no secret to my family or friends that grammar is important to me. It is (admittedly) how I judge the validity or reliability of most written…

Make it rain…ideas, that is!

Let’s brainstorm! We love getting that email around here. Brainstorming sessions are not only fun, but you can also get a lot done in a short amount of time thanks to the brainpower of your co-workers. When we come together to brainstorm for a client, the entire team…

The Donut Tells All

It’s quite amazing how a delicious, glazed pastry can put social media into perspective. More than 1 billion people in the world are active users on social media sites, according to the International Telecommunication Union. Facebook users make up 90 percent of this population with more than 900…

The Case of the Stinky Watermelon

Recently, my domestic bliss was briefly interrupted by a heated discussion with my husband about the proper way to dispose of a watermelon. Let me explain. Last week, a stench started emanating from our garbage can outside. I never knew about it or smelled it because I keep…

Before the Launch

Over the years, we’ve had the opportunity to work with numerous companies and startups to plan for and implement strategic communications initiatives to launch new products, services, brands or businesses. Whether we helped in naming the business from day one or simply handled the media relations, the common…