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Obsidian PR Turns 10: Retrospective from Owner Courtney Ellett
When asked about the early days of Obsidian, I always come back with the same response – I started at home with two clients and a laptop. Sure, that is an accurate account of our founding and one I’ll continue to use when asked. But as we celebrate…
The List: Top 10 Reasons Obsidian Rocks
In honor of our 10th anniversary, we decided to share 10 reasons why Obsidian is one of the best places to work and among the best in the PR biz!
Lauren Hannaford: From Intern to 7 Years with OPR
1. Lauren, tell us the most memorable moment you've had at Obsidian since joining the firm seven years ago? Wow, this is hard because there are so many! I’ll go with one funny and one serious memory.Not a month into my internship at Obsidian in 2008, the team…
Meet Obsidian’s longest-tenured client: Cannon Wright Blount
When Courtney Ellett started Obsidian PR 10 years ago, Cannon Wright Blount was one of her first accounts. Partner Jud Cannon explains why he's continued working with OPR year after year - becoming our longest-tenured client to date!
Sure, Let’s Talk About Wine at 8 a.m. in the Morning!
Recently, our team had the privilege of an all-expense paid trip (courtesy of Obsidian PR’s owner, Courtney Ellett) to Atlanta, Georgia, for the Public Relations Society of America’s International Conference. The conference incorporated three jam-packed days of learning, networking and team building, and we walked away with so…
Smellevision: PR of The Future
In my first session of the 2015 PRSA ICON, entitled “Multi- Sensory Magic,” Mike McDougall addressed how scent, taste and touch will redefine immersive public relations. He laid the framework by sharing a few stats. Now most of us, especially professional communicators such as myself, would like…
Kelli’s Version of How to Win Friends and Influence People
Not long ago, I was in a security line at the airport. I was about seven months pregnant, so while it wasn’t really a secret, most people wouldn’t say anything unless I did. The guy in front of me didn’t think that way. He turned around and asked…
Being New Looks Good on You
Being the new guy or girl around the office is always intimidating, but if you focus on learning quickly, you can shake off that newbie dust in no time. I learned this the hard way, keeping mostly quiet and observing at my first job. When I had the…
Taking Advantage of Our Emotions This Season
During the Super Bowl, advertisers take advantage of the game’s huge TV audience, and in recent years have been using ad content to engage customers online through social media. This strategy can also be seen during the holidays, when consumers are scouring the Internet, sales pages and TV…