Want to engage your key audiences in a memorable way? Need to raise funds for your organization? Do you have a new product to launch or a new location to promote? Maybe you would just like to create more awareness about your organization or cause. You should consider…
The sounds of ruffled pages and clinking mugs can be heard at the front desk of OPR as the summer interns pack up their belongings to head back to their universities. Similar sounds flood offices all over the world, as the not-so-new interns complete their final assignments before…
When I was younger, my mom would never let me watch movies like Sleeping Beauty or Snow White because the princess would always need to be kissed to be saved. I was actually quite frustrated by this as a child. I didn’t understand why we tirelessly watched Mulan,…
Creativity is an important trait to possess in the PR profession. There are so many areas in which we need to input creativity, from brainstorming ideas to crafting content and from developing communication plans to pitching the media. And, it’s true that creative people can often deliver at…
It’s graduation time! And while many [fortunate] graduates may have already secured a full-time job, others have most likely discovered that landing that first job out of college isn’t as easy they thought it would be – and it often takes more than one or two interviews…
For the most part, you will find a similar structure at many public relations agencies. The size of the firm can sometimes have an impact on the number and level of positions offered, as can the type of services and specialties the firm offers. However, as noted in…
Spring kicked off last month, and many of us have been busy cleaning out closets, reorganizing office files and generally getting things in order. What is it about this time of year that has us itching to clean up and reorganize? It’s as if we come out of…
Before you read any further, let me point out that we love our clients! Right now, we have a strong roster of exceptional clients with whom we love working. These clients provide meaningful, challenging (in a good way) and worthwhile work in which we get to use our…
We are currently on the hunt for a new senior account manager at Obsidian, and I will be honest; we are very critical during the process of adding to our team. We can’t just hire anyone, though - we know exactly what we are looking for in our…
As a recent graduate from The University of Tennessee, I feel like it was just yesterday I was living the carefree college life. I didn’t have much of a transition from student to employee because I started working three days after graduation. Therefore, I quickly learned that life…