Think your brand looks amazing on the outside but like a chaotic tornado on the inside? An internal communications plan can be equally as important as an external one for an organization’s success.
Struggling to find your organization’s voice? As PR professionals, our role is to make you stand out with our polished writing skills.
You may be wondering, what is AP style? And what’s the purpose of writing in AP style if readers get the gist of your message? Keep reading to find out.
Like the famous comedian George Carlin once said, “Question everything!”
Put on the Game of Thrones theme song and prepare to train for battle.
How do you ensure your spokespeople and ambassadors are supporting and enhancing your brand? You train them!
How can we be effective information sleuths and simultaneously produce work that protects and builds our clients’ reputations? Stop making these four mistakes in data use.
We’re looking ahead to the new year at social media trends. From bite-sized content to putting customers first, your brand’s digital presence remains to be the key to success.
At OPR, our experience goes beyond traditional public relations practices (even though that is our bread and butter). Our team is fortunate to have much experience planning myriad events while implementing our PR tools along the way. We discuss the basics of event planning and how PR can be your biggest asset.
Many organizations found themselves constantly in survival mode during the pandemic, and their communication efforts reflected that. It's time for communicators to step out of a reactionary mindset and be proactive if they want to reconnect with target audiences and refocus on driving their organization’s mission. Check out our tips on how to refresh your PR strategy.