Bianca Gordon

Resolve to put an end to these common grammar mistakes

With less than 30 days of the New Year under our belts, everyone is still going strong when it comes to keeping their New Year’s resolutions. Gyms are more crowded, grocery carts are filled with more fruits and vegetables and fewer chips and cookies, and that extra “splurge”…

Have Your Cake and Eat It Too

As public relations professionals, a great deal of our success is based on securing media hits for our clients. In turn, much of our frustration can also come when we don’t achieve media hits for a client or story we know is newsworthy. So where does it all…

Sit up Straight!

On a recent visit to a client’s office, I walked in and was blown away by – wait for it – their chairs! Yes, I said chairs. Every single desk is equipped with a stability ball chair. I tried to hide my giddy expression when I realized that…