PR

Why I would do my job for free

The saying “nothing in this life is free” is not lost on me. My parents used this phrase often, and I have passed along this life lesson to my children on many occasions. I am the bookkeeper in my family, so I watch the money that my husband…

How to Win Angry Birds

Yes, I am referring to the adolescent video game, Angry Birds,which is a popular item in the iTunes app store. The skills needed to defeat the game are similar to the skills you need to avoid becoming an “angry bird” when dealing with frustrating situations. For those unfamiliar…

Apps for PR pros on the go

I’m sure we all have Facebook, Twitter, Instagram and all of our local media’s smartphone apps downloaded and saved to our home screens, but what apps are other PR pros using? I’ve been using a few different productivity and news apps for a while, but recently I’ve been…

Help Us Help You

As PR people, we want to help our clients. Our job depends on it. If we do not make our clients happy, then it is simple -- we lose those clients. This is great motivation in itself for a PR rep. We think about what we can do…