no comment

No Interview, No Comment

A media interview is an important opportunity to express your opinion, state the facts or just let your brand’s voice be heard among the noise of social media and conversational chatter. I read an article by Brad Phillips on PRDaily titled “7 times to turn down a media…

The no ‘no comment’ rule

At Obsidian, one way that we really bring value to clients is through crisis management. In a time of crisis – large or small, internal or external – we work with the client to determine what should be said to key stakeholders (including media), how it should be…