There is no single right or wrong answer to this metaphor (said any knowledgeable PR practitioner). A good argument could most likely be made for several different animals, as PR has many characteristics and strengths. However, I’m inclined to state a case for one possible answer here, and…
I have often joked about having to do “family PR,” but I’m taking it seriously this Thanksgiving, as I’ve decided to take my kids on a trek across three states to reunite with family members we haven’t seen in a while – some we haven’t seen in quite…
OK, so while this may be what’s coming to mind as you open your mouth to diffuse an emotional customer, good communication skills will filter this statement into something pleasantly soothing and magically transformative. Some may claim that performing magic would be easier than pleasantly responding to an…
Part of Obsidian's new Dallas operation, Crissy Lintner and Kerri Guyton headed to the great state of Texas to launch the new office earlier this year. Get to know them now! Kerri Guyton Birthday: Oct. 20 Hometown: I don’t really have a hometown. I was born in San…