Kelli Eason Brignac

Marathons are not for meetings

Recently, I traveled to Memphis to meet up with our Obsidian team and to see a few clients. But I made a huge mistake. Between traveling and scheduled meetings, I literally only had nine and a half hours of time in my week to actually get things done.…

Facebook isn’t for everyone

I have a confession. After work and on weekends, I avoid Facebook. It seems strange for someone who seems to live social media for several clients, but that’s actually the primary reason I avoid it. I’m on Facebook all day long. I’ve got 10 business pages to check…

PR Ethics in the Social Media Era: 3 Tips to Remember

Brian Williams “misremembered” being a passenger on a military helicopter that was shot down 12 years ago. Justine Sacco, a PR practitioner, sent a tweet on her way to South Africa that started as a joke and turned into the end of her career as she knew it.…

The Best Form of Marketing

When I graduated from college, my first job was in the marketing department of a Louisiana-based restaurant company. Part of my job was to work with the general managers to plan and execute various marketing efforts in their areas. But no matter what great events or campaigns we…

Only you can prevent word crimes.

If there’s a funny grammar meme out there, it’s a safe bet to say I’ve seen it (and loved it). My friends and family make fun of me all the time for my love of words. Some of my favorites are to comfort with the words there, they’re,…

A Love-Hate Relationship with Conference Calls

If you have been on the Internet in the past few months, odds are you’ve seen this video called “A Conference Call in Real Life.” The video is funny if you’ve ever been on a conference call. It’s a facepalm moment for people like me who are on…

You don’t know what you don’t know.

This month, I’ll have been in the workforce full-time for five years. And how that time has flown. I still learn something new every day. And when I look back, I realize how much of what I do didn’t even exist while I was in college. They certainly…