From The Rock

Survey Says…

By | January 23, 2019

Recently, an employee survey was leaked from Uber, a company with a not-so-solid reputation for employee satisfaction. However, according to the most recent survey in October, Uber employees are beginning to feel better about their employer and their work. With the majority of feedback being favorable for the company and... Read More »

The Best Form of Marketing

By | October 21, 2014

When I graduated from college, my first job was in the marketing department of a Louisiana-based restaurant company. Part of my job was to work with the general managers to plan and execute various marketing efforts in their areas. But no matter what great events or campaigns we had planned,... Read More »

The craze of pumpkin-everything and PR

By | October 16, 2014

I love fall! My family, best friends and even my co-workers know this little fact about me because I share it constantly when a cool breeze hits or they see me get really excited from my first sip of Starbucks’ Pumpkin Spice Latte. The love of fall started when I... Read More »

The Five Pillars of Personal Branding

By | January 22, 2015

Bernard Kelvin Clive of The No Nonsense Guide to Personal Branding for Career Success once wrote that personal branding is the combination of skills and talents to create significance by forming “an impression, a perception and a reputation in the minds of others.” Many people live their entire lives never... Read More »

The rising tide: why promoting Memphis is good for business

By | August 30, 2016

“A rising tide lifts all boats.” You’ve probably heard this phrase thrown around a time or two. When a community does well, so do its members. And when Memphis succeeds, so do its businesses and its citizens. As communications professionals, it’s our responsibility to let everyone know the tide is... Read More »

Tips on creating a five-star client experience

By | July 10, 2019

If I have one indulgence, it’s eating out. I tease my parents that I have that proclivity because we ate big family meals every single meal growing up with only an occasional pizza or burger indulgence at a restaurant in town. I was restaurant-starved! Honestly, it’s probably because I’m a... Read More »

What does CSR look like in practice?

By | April 18, 2018

This blog post originally ran on the Greater Memphis Chamber website. View the original post here.  Welcome back! We’re in the middle of a blog series designed to help emphasize the importance of developing and defining corporate culture. This blog post centers around corporate social responsibility, a hot topic for... Read More »

When you eat, they eat

By | May 02, 2013

Did you know that one in six North Americans will go hungry tonight? And, chances are, your child has a friend whose only meals are served to them right there in the cafeteria – breakfast and lunch. It’s hard to imagine that such deprivation exists in a nation where fast... Read More »

Which comes first?

By | April 02, 2013

I was ironing the kids’ school clothes recently and had Casino Royale on in the background. Usually, I tune out commercials pretty well, but all of a sudden, I heard one that heartily touted a company’s two-hour service window. No, it was more than that. The entire commercial laser-focused on... Read More »

Why SEO Will Boost Sales and How to Get Started

By | July 01, 2016

Getting more sales from search engines boils down to three methods – and, it’s actually pretty easy to get started. But before we dig into how this all works, you’ve probably heard of “SEO” or search engine optimization. SEO is basically a set of methodologies and techniques that help your... Read More »