From The Rock

Coffee Coffee Coffee

By | October 30, 2014

I’ve written about the importance of taking brain breaks during work hours, so I thought a few recent articles about the health benefits of coffee and how to use it to your advantage were interesting, especially as it pertains to drinking coffee at the right time of day to give... Read More »

Do what makes you happy – Fun things to do in Memphis this fall

By | September 17, 2015

I’ve adopted a motto – “do what makes you happy.” This revelation came to me one day after popping the top on a Sweet Leaf Peach Iced Tea, which includes a quirky or inspirational message under each bottle cap. I’ve kept this bottle cap and frequently flip it between my... Read More »

Don’t be like Build-A-Bear: Event planning, anticipation and production

By | July 13, 2018

The current media market makes it difficult for even the largest brands to break through to their consumers. One way to create buzz is to hold a large promotion, like the “pay your age” promotion Build-A-Bear ran this week. While buzz was created, the event was a major flop, creating... Read More »

Don’t let the coverage go to your head

By | November 06, 2014

This one goes out to the SEC lovers out there. Recently, my alma mater, Mississippi State University, hosted the famous ESPN College GameDay for the first time in school history – a moment I was excited to experience firsthand. After winning the game against the Auburn Tigers, Mississippi State was... Read More »

Don’t end up Upside Down – nostalgia is all the rage!

By | October 09, 2019

Author Joe L. Wheeler said, “There is something incredibly nostalgic and significant about the annual cascade of autumn leaves,” and I have to agree. The feeling of crisp autumn air, the crunch of fallen leaves and the smell of a bonfire all take me back to a simpler time. To... Read More »

Electing a Pope in the Modern World

By | March 18, 2013

Eight years ago, I was sitting in my trigonometry class at St. Louis Catholic High School in Lake Charles, La. While I usually dreaded the math class, that day was different. That was the final day the 2005 papal conclave – the first in my lifetime – which elected Pope... Read More »

Embrace Your Nerdiness!

By | July 09, 2013

Merriam-Webster.com’s opening definition of a nerd reads “an unstylish, unattractive, or socially inept person,” and to that, I object! The website follows that definition with a second, more acceptable description: “one slavishly devoted to intellectual or academic pursuits.” Now that is more spot-on, and with that definition in mind, I... Read More »

Favorite moments of 2017

By | December 27, 2017

When we asked our team to reflect on the last year, we were surprised that each of their favorite moments was unique and equally contributed to a great year for our firm. In January, Gracie became a full-time staff member. Her stellar work as an intern made her a must-have... Read More »

Festival season kicks off in Memphis

By | April 11, 2013

To me, nothing says springtime more than the festivals that take place around Memphis beginning in March. We now have a few different crawfish festivals, culminating with the big daddy, Rajun Cajun Crawfish Festival, which is organized by and supports our client Porter-Leath. There’s Memphis in May Beale Street Music... Read More »

Fun PR takeaways from the 2020 Oscars

By | February 12, 2020

Every year when the Academy Awards ceremony rolls around, you’ll find me in the comfort of my bed ‒ well prepared with delicious takeout and my Twitter feed rolling with Oscar commentary. And while Sunday’s show earned the lowest ratings EVER in the program’s history, I loved (mostly) every minute... Read More »