From The Rock

‘It’s wedding season’ — and a few of our other fave commercials right now

By | May 04, 2015

We all have our favorite advertising campaigns, and one of my favorites right now is SouthwestAirlines’ “Wedding Season.” This is a continuation of the fall’s campaign of the same name, featuring the same dancing gal at multiple different weddings (touting Southwest’s fare sale). But, what makes an ad campaign great?... Read More »

‘Don’t check the basement’ and other ‘horrific’ advice

By | October 31, 2018

If you’re reading this blog post on the day it goes live, Happy Halloween! I have to admit, I’m partial to this fall holiday for all of the spookiness it brings. My teenage years were filled with scary movies, haunted houses and ghost stories, a unique connection shared with my... Read More »

15 things to help you feel merry

By | December 24, 2019

Shopping, wrapping, traveling, cooking and endless errands fill up the last few weeks of December. No matter the holiday you celebrate, you’re likely feeling or have felt the pressure of the day-before-the-day preparations.  Well, I’m all about perspective and rest. So I’m here to give you a holiday break! Spend... Read More »

2019: A Year to Remember

By | December 31, 2019

In my last post, I shared an agency’s perspective of the fun and success that 2019 ushered to our team at Obsidian. But, I’d like for you to hear directly from each team member and what made this year one to remember.  Lauren Ooh, there are probably quite a few... Read More »

3 examples of companies that treat their employees right – and how you can mimic them on a smaller scale

By | April 17, 2019

If you ask any of OPR’s team members why they most enjoy working at Obsidian, I can guarantee they’ll all have the same answer – our company culture. Having happy and healthy employees is a prerequisite for long-lasting company success, and our firm certainly isn’t the only business out there... Read More »

3 PR lessons we’ve learned from the sports world

By | September 12, 2018

Sports can teach us all a great deal. From how to handle adversity to the importance of practicing your craft, athletics teach lessons that can be applied to so many areas of our lives. As a communications professional who has worked in and around the sports world for years, I’m... Read More »

5 podcasts to improve your daily commute (or summer road trip!)

By | July 25, 2018

There’s only so much time you can spend belting the lyrics to all the Top 100 songs in your car before it becomes a repetitive mess. So, why not turn to something that will inspire, educate, or entertain you while cruising down the highway? Quite a few of us get... Read More »

5 things I learned during my MBA program

By | April 03, 2019

I expected to learn a lot from my Master of Business Administration program at Mississippi State, and I did. However, something I didn’t see coming was how much I would develop as a professional during my time in the program. Nothing prepared me more to hold a full-time job and... Read More »

5 valuable PR takeaways from the 2019 Grammys

By | February 13, 2019

Hi. My name is Courtney, and I am an awards show super-fan. I’m the special kind of entertainment geek who gets giddy for the shows themselves. I order my favorite takeout meal and crawl into bed with remote in hand. Happy. Place. Found.   Although I was knee-deep into fun... Read More »

9 things that make Memphis 0ur number 1

By | September 01, 2020

Our team is filled with people who experience Memphis through completely different lenses. Some were born and raised here, with decades of memories spanning from the suburbs to the river, while others couldn’t have located Memphis on a map prior to moving here. Regardless of our personal Mid-South history, we... Read More »