From The Rock

Staff Spotlight – Jenna Taylor

By | April 03, 2019

Meet our new account assistant, Jenna Taylor! A recent graduate of Mississippi State University, Jenna blew everyone away during her time as Obsidian’s level 2 intern last fall. In February, Jenna joined us full-time as an account assistant. To help you get to know Jenna, we asked her a few... Read More »

5 things I learned during my MBA program

By | April 03, 2019

I expected to learn a lot from my Master of Business Administration program at Mississippi State, and I did. However, something I didn’t see coming was how much I would develop as a professional during my time in the program. Nothing prepared me more to hold a full-time job and... Read More »

Perks matter: How to keep your crew happy

By | March 01, 2019

The Obsidian office is full of millennials, a generation defined as individuals born between 1981 and 1996. Another way to describe this generation? Job-hoppers. According to a Gallup report, six in 10 millennials are open to new career opportunities and are more likely that any other generation to switch jobs.... Read More »

OPR’s leading ladder-climber – Lauren Hannaford

By | January 04, 2019

  In today’s corporate culture, tenured employees are few and far between. Gone are the days when a recently graduated young professional takes a job and stays with the company for the remainder of his or her career. But, there are a few rare gems that find a career path... Read More »

‘Don’t check the basement’ and other ‘horrific’ advice

By | October 31, 2018

If you’re reading this blog post on the day it goes live, Happy Halloween! I have to admit, I’m partial to this fall holiday for all of the spookiness it brings. My teenage years were filled with scary movies, haunted houses and ghost stories, a unique connection shared with my... Read More »

Relevant AP Style changes to incorporate into your writing

By | October 26, 2018

The Associated Press Stylebook is an ever-evolving style and grammar guide used by journalists and PR pros, alike. It’s often referred to as the “Bible for professional communicators,” as it definitively (for the most part) sets the standards for language usage within our professions. As the world changes, so does... Read More »

Why it’s important to always continue learning

By | October 10, 2018

As I approached graduation during my fourth and final year of college, I cannot tell you how excited I was to never have to attend class or submit homework again. Think about it – we spend the majority of our adolescence learning in a classroom of some sort. To finally... Read More »

Stand out as a PR student

By | September 05, 2018

Think about your favorite brand. Why do you like that brand? What makes you return to that branding? Why does that brand stick out to you? As PR students, we talk a lot about branding and tactics used to make your company or client stand out. We, as PR students,... Read More »

Staff Spotlight – Ashley McDuffie

By | May 18, 2018

Summertime means sunscreen, road trips and patio time. In the Obsidian office, it’s also a time when we welcome college interns to our office for the summer! This year, our Level 1 intern, Ashley McDuffie, joins us from Mississippi State. As a rising senior, Ashley has high expectations for her... Read More »

Organized and accountable: tips for staying on top of assignments as an intern

By | March 14, 2018

Being an intern is a lot of work. Being a full-time intern while finishing up your college degree online is even more work. After about a month of the trapeze act I currently call my life, I’ve picked up a few tips and tricks on how to stay organized during... Read More »