From The Rock

Asking for a review – how, when and what to say

By | June 07, 2017

By now, we all understand the power of the online review. I mean, how often do you find yourself skimming reviews before booking a hotel room or purchasing a product online? According to Nielsen’s 2012 Global Trust in Advertising report, online consumer reviews are the second most trusted source of... Read More »

Asking the right questions

By | May 15, 2019

Asking the right questions of yourself By Courtney Ellett, founder and owner at Obsidian Public Relations Welcome to a three-part series by Obsidian PR on “Asking the Right Questions: Getting the Answers You Need to Run a Successful Small Business.“ It sounds too easy, right? Ask the right questions and... Read More »

Be your most productive self in 2018

By | December 11, 2017

The new year is always a great excuse to start fresh and find motivation to improve yourself, not only in your personal life but also at work. While it’s tough to jump back to real life after a relaxing holiday break, here are four tips to tackle your first day... Read More »

Being New Looks Good on You

By | January 07, 2016

Being the new guy or girl around the office is always intimidating, but if you focus on learning quickly, you can shake off that newbie dust in no time. I learned this the hard way, keeping mostly quiet and observing at my first job. When I had the opportunity to... Read More »

Being politically correct in the workplace

By | September 18, 2015

Merriam-Webster defines ­being politically correct as “agreeing with the idea that people should be careful to not use language or behave in a way that could offend a particular group of people.” But political correctness means more than just watching what you say and do. In an article by Kate... Read More »

Beyond barbecue

By | December 01, 2017

How to break the mold when pitching your city’s unique assets to national outlets Nationally, Memphis is synonymous with dry-rubbed, slow-roasted barbecue. Don’t get me wrong, I love a good pulled pork plate, but I know that Memphis has amazing assets beyond the barbecue pit that deserve national attention. When... Read More »

Blue-footed boobies aren’t the only things that evolve – let’s talk about language.

By | June 17, 2020

If you read Shakespeare in grammar school, then you at least subconsciously understand that language evolves over time. I highly doubt people are sliding into a prospective partners’ Tinder inbox with, “But, soft! What light through yonder window breaks?” A much more modern (and less romantic) message might be, “What’s... Read More »

Body Language: An Important Communication Skill and Tool

By | September 29, 2016

We’ve all heard the saying “actions speak louder than words.” This rings true because oftentimes, our body language is what people remember most. Good or bad, it can leave a lasting image in your mind that shapes what you think of someone, particularly in the business realm. Reading body language... Read More »

Brands doing it right in times of crisis

By | April 13, 2020

I’m 33 years old. I guess you’d call me an “old millennial.” And as we deal with the COVID-19 pandemic, it makes me realize I’ve already seen quite a few large-scale crises by now. I was a freshman in high school on Sept. 11, 2001. I was a freshman in... Read More »

Breaking bad… News, that is.

By | March 07, 2013

The other day, an interesting email came across my inbox. For privacy purposes, I’ve removed names: Subject: [Name of Person] Resignation To Whom It May Concern: [Name], our COO, has resigned.  Please erase her contact information. We will let you know when we have found a replacement COO. Sincerely, [Name],... Read More »