From The Rock

Do’s and don’ts for social media this holiday season

By | December 01, 2016

The holiday season is a busy time for businesses, so efforts like posting on social media sometimes fall to the backburner. But, you can leverage social media to boost customer relations and sales this holiday season if you navigate the social networks with care. Here are some do’s and don’ts... Read More »

Don’t forget us

By | April 26, 2013

If you ask a business owner to describe his or her most valuable asset, you would probably get a variety of answers. As someone who works for business owners, I would hope a lot of them would say their employees are their best assets! Lucky for me, I’ve worked for... Read More »

Don’t let the coverage go to your head

By | November 06, 2014

This one goes out to the SEC lovers out there. Recently, my alma mater, Mississippi State University, hosted the famous ESPN College GameDay for the first time in school history – a moment I was excited to experience firsthand. After winning the game against the Auburn Tigers, Mississippi State was... Read More »

Don’t let them have the milk for free

By | April 19, 2013

Last week, the following photo was posted on my newsfeed by an artist friend of mine:             Now, I am sure there are plenty of public relations and advertising professionals, graphic designers, musicians, carpenters, roofers and many others who can relate to this sentiment. How... Read More »

Don’t Avoid Conflict – Learn From It

By | May 11, 2016

Conflict in the workplace is inevitable, and learning how to create productive conflict resolution is a necessity. One of the most common causes of conflict among employees is miscommunication. The first step toward successful communication is identifying how your own behaviors affect the situation. The assertive continuum is a model... Read More »

Don’t Sell Yourself Short, Literally

By | December 13, 2013

I recently posed the question to the Obsidian team about what exactly I can and can’t do when it comes to offering help and advice to friends, small business owners and organizations I’m involved in personally, in regards to my noncompete agreement with our firm. Like most people in the... Read More »

Email timeout: A four-step guide to curbing email addiction at work

By | September 18, 2014

How many times have you left your office at the end of the day feeling like you just spent the entire day sending, responding to and managing email? And, to add to that feeling, your real “to-do” list is still there – not done? For me, it’s too many days... Read More »

Embrace Your Nerdiness!

By | July 09, 2013’s opening definition of a nerd reads “an unstylish, unattractive, or socially inept person,” and to that, I object! The website follows that definition with a second, more acceptable description: “one slavishly devoted to intellectual or academic pursuits.” Now that is more spot-on, and with that definition in mind, I... Read More »

Ever wanted to tell ’em off?

By | December 17, 2012

How many of us have half jokingly declared, “On my last day at work, I’m going to…” and proceeded to describe how we would give our managers a piece of our minds, tell off those rude customers, do nothing all day or do any number of devious deeds, without the... Read More »

Everyday editing and writing reminders

By | February 26, 2020

While each day in the life of PR professionals varies, one thing always remains constant amid the flux of meetings, calls and tasks – writing! Writing is the foundation of our career, and a strong base is required for steady growth. To help you stay on track,  here’s a list... Read More »