From The Rock

Catch up with Whitney Albert!

By | June 22, 2020

When we last pointed the spotlight Whitney’s way, she was leading accounts as a senior account manager. Since then, she has risen in the ranks, assuming the role of director of client services. If you know Whitney, then you’re not surprised that her leadership and communication skills have helped her excel in her new position. 

With the title of director now under her belt, we wanted to ask Whitney a few questions about working life, her time at Obsidian and some of the things she loves to do when she’s not on the clock. Get to know a little more about Whitney from her answers below!

 

  • It’s your fourth anniversary with the firm! What are four things you love about working at Obsidian?

 

      1. Great boss 
      2. Rock star colleagues 
      3. Amazing clients 
      4. Ongoing professional development opportunities 

 

  • I’m sure it’s sad for a movie lover to be away from the theater for so long! Do you have any tips to make the home-viewing experience more exciting for movie lovers?

 

      • Grab a friend, a cold beverage and some Pop Secret popcorn (extra butter) and enjoy! Try to mimic the theater experience from the comfort of your couch. 

 

  • If you didn’t go into PR, what career path do you think you would have pursued?

 

      • I would have pursued a doctorate degree and become a college professor! I love teaching others, and I think my teaching passion would be best suited for adults/older students. 

 

  • What is the next location on your vacation dream list?

 

      • Hilton Head Island

 

  • What do you think is the biggest industry lesson that PR professionals have learned in 2020?

 

      • As much as this word has been used, misused, overused, then used again, I’d say the biggest lesson of 2020 is “pivoting.” There was absolutely no way any of us could have been fully prepared for what all has happened this year. As PR professionals, our work in managing communication processes is constantly evolving and requiring us to adapt to the times. 2020 is a prime example of when you must pivot to remain relevant, connected to your stakeholders and grounded in your basic personal/professional principles.