From The Rock

OPR’s Beale Street Music Fest experience

By | May 08, 2018

In case you missed it, last weekend was Beale Street Music Fest. The weekend, from all reports, was a smashing success, with packed crowds there to see A-list headliners. Three members of our team – Gracie, Carlee and Christina – visited the festival all three days. Here’s what they had... Read More »

Talent matters – here’s how to recruit it (and keep it)

By | May 03, 2018

It’s no secret that the lifeblood of a small business is its employee base. If you ask any small business owner what his or her largest pain point is, it’s likely talent recruitment or retention. There is a massive cost associated with turning over talent. The process literally costs thousands... Read More »

PR fails: Beale Street Music Fest edition

By | May 02, 2018

Memphis in May has finally arrived, and the 901 is gearing up for the first major weekend of this exciting month – Beale Street Music Fest! To celebrate, Gracie breaks down a few #PRfails from past performers. Enjoy! CeeLo Green The singer, songwriter, rapper and record producer performed at BSMF... Read More »

Join us in celebrating Small Business Week!

By | April 30, 2018

Obsidian is the largest boutique PR firm in the Mid-South. We service national brands and startups from across the country. We’re a woman-owned small business and a certified women business enterprise and locally owned small business in Shelby County, Tennessee. This week is the US Small Business Association’s National Small... Read More »

Employee policies that build rapport

By | April 25, 2018

THIS BLOG POST ORIGINALLY RAN ON THE GREATER MEMPHIS CHAMBER WEBSITE. VIEW THE ORIGINAL POST HERE.  As we mentioned in our first post of this series, a business’s employees are its most valuable asset. As such, employers should work diligently to create policies that build up employees as individuals and a... Read More »

What does CSR look like in practice?

By | April 18, 2018

This blog post originally ran on the Greater Memphis Chamber website. View the original post here.  Welcome back! We’re in the middle of a blog series designed to help emphasize the importance of developing and defining corporate culture. This blog post centers around corporate social responsibility, a hot topic for... Read More »

Staff Spotlight – Murray Lace

By | April 17, 2018

In the OPR office, if you have a question about sports, you head to Murray’s desk. For more than two years (nearly three if you count her time as an intern), Murray has provided restaurant and entertainment clients with top-notch PR services, honing her skills as the office event guru.... Read More »

What is corporate culture and why does it matter?

By | April 11, 2018

This blog post originally ran on the Greater Memphis Chamber website. View the original post here.  Over the next few weeks, we’ll be exploring a topic that is important for businesses of all shapes and sizes – nurturing a positive corporate culture. Creating a culture that makes sense for your... Read More »

Our client is climbing Everest, and he needs your help.

By | April 03, 2018

There’s a lot to be said for people to step out in faith and work hard to achieve goals. We’re fortunate enough to work with these people every day, as we represent business owners and nonprofit leaders who have taken dreams and put them into action. Tom Lawrence is one... Read More »

Staff spotlight – Kelli Brignac

By | March 10, 2018

One of Obsidian’s most tenured employees, Kelli Brignac, is a public relations rockstar and one of our most trusted practitioners. She operates out of her hometown in Lake Charles, Louisiana, visiting Memphis at least twice a year to spend time with the team and meet clients. If you haven’t worked... Read More »