From The Rock

So, What Do You Do?

By | February 05, 2015

Family events. High school reunions. Catching up with college friends. These are times that, in the post-graduate world, give many people (some who you probably haven’t seen in a while) the opportunity to ask you lots of questions. About everything. You know what I’m talking about? I thought so. Now,... Read More »

Social Media — PR Pros Should be Savvy, Not Sassy

By | January 27, 2015

It is a PR professional’s top priority to make sure that all information presented about, and by, a client is sending the right (and appropriate) message. In the age of social media, it is all too common for an individual or a brand to present messages that are not conducive... Read More »

Being Organized and Flexible

By | December 02, 2014

I’ll be the first one to admit it – I’m not good with plans that change at the last minute. If I’m in the middle of a project and then am asked to work on something urgent, it takes me a minute to get through an inner freak-out and process... Read More »

Coloring Outside the Lines

By | October 07, 2014

There are an abundance of rules when it comes to working in the public relations field. Some are written and strictly kept inside of an ever-updating AP Stylebook, and others are unspoken and passed down from employee to employee in an agency. There are rules for writing, editing, formatting press... Read More »

Your Personal Brand

By | August 26, 2014

During my senior year of college, I took a required (and pivotal) class in the public relations program – it was called Style and Design in Public Relations Messages. I knew the class was going to be tough – we would be learning HTML code, using Adobe Photoshop and InDesign,... Read More »

Solving the Staring Problem

By | June 24, 2014

I have had 20/20 vision for my entire life. No glasses, no contacts, no vision problems whatsoever. However, last summer I began working two jobs that included sitting at a desk and working on the computer for 10 hours a day. Once classes began in the fall, I continued working... Read More »