From The Rock

The Analytical Side of PR

By | September 24, 2013

Like many communications professionals, math is not exactly my strong suit. I might have even chosen to major in public relations because the coursework only required two math classes. I mean…maybe. I love my job because I love to write. What I didn’t know (and didn’t learn) in college was... Read More »

It’s not what you say, but how you say it.

By | September 03, 2013

If you’ve ever spent any significant amount of time around a PR person, journalist or anyone else who writes for the media, you may have heard of AP style. It stands for “Associated Press” style, and it’s meant to guide media writers through some of the more tricky writing rules,... Read More »

Don’t forget us

By | April 26, 2013

If you ask a business owner to describe his or her most valuable asset, you would probably get a variety of answers. As someone who works for business owners, I would hope a lot of them would say their employees are their best assets! Lucky for me, I’ve worked for... Read More »

Step One: Plan

By | February 22, 2013

I used to think life was all about spontaneity. I still do, on some level. It always seems like the great stories are the ones that result from that time you intended to have a lazy movie night with friends in college, but on a whim, drove to New Orleans... Read More »

Coming Together – The Benefit and Importance of Professional Organizations

By | January 10, 2013

I graduated college in May of 2009. I worried, of course, about finding a job in the recession. I thought I had a pretty good shot at getting hired from a previous internship, but by the time I graduated and the market had sufficiently tanked, most of my previous supervisors... Read More »

A little music = a lot of productivity…usually

By | November 12, 2012

If you’re like me, silence can be deafening. While I definitely appreciate silence for some activities – like sleeping – I almost always need some background noise for others. At Obsidian, we’re lucky to have a pretty open office. If someone asks a question, everyone else can answer without having... Read More »

Getting to know the final two…

By | September 14, 2012

katie-dogs

An animal advocate from Memphis and a Louisina-native who bleeds purple and gold, Katie Pemberton and Kelli Eason are our final “getting to know Obsidian” entries. Both are equally as passionate about PR as they are about their personal loves for animals and football. Katie Pemberton Birthday: 9/8/81 Hometown: Millington,... Read More »

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