From The Rock

Timing is Everything – The best and worst times to post on social media

By | October 20, 2015

There is no doubt that consumers are more active on social media than ever before. According to the Pew Research Center, nearly 75 percent of Internet users participate on social platforms. Although the traffic is skyrocketing on websites such as Twitter, Facebook, LinkedIn and Instagram, knowing what time is the... Read More »

Facebook isn’t for everyone

By | September 08, 2015

I have a confession. After work and on weekends, I avoid Facebook. It seems strange for someone who seems to live social media for several clients, but that’s actually the primary reason I avoid it. I’m on Facebook all day long. I’ve got 10 business pages to check on. So,... Read More »

5 Reasons to Make Videos Your New Facebook Norm

By | July 06, 2015

lights-camera-action

If you manage Facebook for a business, I suggest you jump on the video bandwagon and add “lights, camera, ACTION!” to your vocabulary. The latest news in the highly competitive world of social media platform popularity is that Facebook recently changed their algorithms (shocking news, right?) to make video marketing... Read More »

‘One size’ doesn’t always fit when it comes to social media

By | June 04, 2015

social-icons

At some point or another, almost every company wonders whether they should jump on the social media bandwagon. The answer is that you absolutely need to, but in our current digital age, the many forms of social media can be overwhelming. If you don’t have a strategy, social media efforts... Read More »

Facebook Hashtags: A Day Late and a Dollar Short

By | March 14, 2014

In an effort to ride the wave of Twitter’s hashtag craze, Facebook added the ability to use hashtags in status posts last June. How has that worked out for them? Well, how often do you use hashtags in your Facebook posts, or more importantly, how often do you click on... Read More »

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