From The Rock

Celtic Crossing merges culture and locale

By | February 14, 2018

Located in the Cooper-Young Historic District, Celtic Crossing Irish Pub & Restaurant serves up a variety of pints and Irish fare inspired by my traditional, Irish family recipes for Saturday and Sunday brunch and lunch and dinner seven days a week. Opened in 2005, Celtic celebrates the spirit of the... Read More »

Public relations’ potential impact is limitless, but results can be limited

By | February 08, 2018

The potential impact of a strong public relations campaign is limitless. You can seismically shift public opinion, deeply endear employees to a company or start a social justice movement when PR tactics are executed perfectly. But there are just some things that PR can’t accomplish or challenges we can’t overcome.... Read More »

Staff spotlight – Taylor Jolley

By | February 05, 2018

Since the last time we spoke with Taylor, a lot has happened! Professionally, she’s moved up in the ranks at Obsidian, serving clients as an account specialist and Obsidian as brand and culture manager. In her personal life, she married the love of her life, moved Downtown and adopted a... Read More »

Confronting my “anything”

By | January 24, 2018

Growing up, my grandmother always told me, “You can do anything you set your mind to.” Throughout my life, I have heard that phrase repeated over and over again. I even began finishing the sentence for her. She passed away a few years ago, but to this day, I can... Read More »

Staff Spotlight: Lauren Hannaford

By | January 01, 2018

Our director of client services, Lauren Hannaford, started at Obsidian as an intern nearly 10 years ago. During her tenure at Obsidian, Lauren’s honed her professional skills and has become our go-to source for OPR history. If you’re one of our clients, you probably know her well. But, you might... Read More »

Favorite moments of 2017

By | December 27, 2017

When we asked our team to reflect on the last year, we were surprised that each of their favorite moments was unique and equally contributed to a great year for our firm. In January, Gracie became a full-time staff member. Her stellar work as an intern made her a must-have... Read More »

Be your most productive self in 2018

By | December 11, 2017

The new year is always a great excuse to start fresh and find motivation to improve yourself, not only in your personal life but also at work. While it’s tough to jump back to real life after a relaxing holiday break, here are four tips to tackle your first day... Read More »

Our favorite holiday campaigns

By | December 06, 2017

The shopping rush that takes place during the holiday season spurs marketers to create commercials that pull at the heart strings. The more memorable a campaign, the more likely consumers will spend their hard-earned money at your business. Obsidian has been carefully watching holiday commercials over the past few weeks,... Read More »

Handling mistakes with grace

By | November 29, 2017

As public relations professionals, we strive for perfection (who here is a self-proclaimed perfectionist?!). We’re merely human, though, so expecting everything to turn out perfectly as planned is not based in reality. In fact, it’s often our own mistakes that cause campaigns, relationships and opportunities to sidetrack and go awry.... Read More »

Opportunities to support victims of Hurricane Harvey

By | September 01, 2017

As Obsidian’s only full-time telecommuter, Hurricane Harvey has hit a little closer to home for me. I live in Lake Charles, Louisiana, which took the “third hit” of the storm that just won’t go away. My house has been spared, as have my family’s homes here. Some of our neighbors... Read More »