Obsidian is the dark natural glass that forms when molten lava meets water and is rapidly cooled. This is what strategic public relations can do for your company — it tempers fires and gives you a solid, impenetrable foundation in an ever-fluid business environment. Known as The Great Stabilizer, Obsidian the mineral is widely regarded for its mystical power of insight. And so is Obsidian the firm. Based in Memphis, Tennessee, Obsidian is known as the go-to firm for companies and not-for-profit organizations alike.
For far too long, public relations has been the invisible and mysterious cousin to advertising and marketing. But, it’s really easy when you think about it. When an organization connects to the people it cares about, that’s PR. When your story is told (in whatever lovely and purposeful fashion), that’s PR. Pure and simple.Learn more about us
Gracie Lee, a University of Tennessee, Knoxville graduate, started at Obsidian as a level two intern in May 2016. Early into her internship, it was clear that she was a PR rock star. At the end of last year, she was offered the opportunity to join the firm full time starting in 2017. You will be seeing a lot more of her, so get to know her a bit more through the link below!Learn more about Gracie
In 2015, Southern College of Optometry asked Obsidian Public Relations to support the launch of MobilEYES, a mobile eye care unit to serve Memphians unable to get regular vision care. Our efforts to ensure media coverage of the launch event resulted in coverage on three local TV stations and ongoing coverage on other local outlets over the first few weeks of the launch. In total, there were 18 media hits on 18 outlets, and SCO reported an overwhelming number of calls requesting MobilEYES visits.Want similar results?
It’s no secret that internships are the key to landing a full-time job after graduation. No longer is it just something great to have on your resume; it’s expected. However, it’s not just about how many internships you have completed, it’s about the experience you gained. And sometimes, in order […]Read From The Rock
Through Obsidian’s PR 180 project, we’ve been able to offer invaluable pro bono PR services to a number of nonprofits across the Mid-South. West Tennessee Veterans Home was a PR 180 winner in 2013, and we were able to work with the organization’s president and board chair, Holly Swogger, to help refine the group’s messaging and define a strategy for the organization to reach more of its intended audiences.
Our summer 2015 interns had a blast experiencing the ins and outs of life in a PR agency. Check out this video to learn why you should apply for an outstanding internship opportunity at Obsidian PR for spring or summer 2017! We’re accepting resumes for spring and summer positions, so apply now.
It’s no secret. Anyone who knows us knows we’re serious about PR. But we have a lot of fun doing it. We are storytellers. We are planners. We are doers. We are your brand’s best friend.
Get to know us better.
It’s no secret that internships are the key to landing a full-time job after graduation. No longer is it just something great to have on your resume; it’s expected. However, it’s not just about how many internships you have completed, it’s about the experience you gained. And sometimes, in order... Read More »