Obsidian is the dark natural glass that forms when molten lava meets water and is rapidly cooled. This is what strategic public relations can do for your company — it tempers fires and gives you a solid, impenetrable foundation in an ever-fluid business environment. Known as The Great Stabilizer, Obsidian the mineral is widely regarded for its mystical power of insight. And so is Obsidian the firm. Based in Memphis, Tennessee, Obsidian is known as the go-to firm for companies and not-for-profit organizations alike.
For far too long, public relations has been the invisible and mysterious cousin to advertising and marketing. But, it’s really easy when you think about it. When an organization connects to the people it cares about, that’s PR. When your story is told (in whatever lovely and purposeful fashion), that’s PR. Pure and simple.Learn more about us
Account specialist and all-around rock star, Murray Lace is an integral member of our team at Obsidian. Recently, Murray celebrated her two-year anniversary with Obsidian, and we are grateful for her thoughtful insight and spot-on tactical execution. To celebrate Murray’s tenure with Obsidian, we asked her some questions about her experience as a PR professional and her beloved Arkansas Razorbacks. Does she see them making a trip to Atlanta later this fall?Check out our team spotlight to find out!
Last summer, the Obsidian PR team opened a new PizzaRev restaurant in Jackson, Tenn. The team worked throughout the beginning of 2016 creating the promotional plan, and executed to near perfection when the restaurant was ready to open. The opening events were a huge success! The team exceeded expectations for VIP event turnout, lines were out the door all weekend AND the soft opening was more successful than any opening in the company’s history. Now that’s what we call success!Want similar results?
Welcome to the first post in a series from Obsidian’s Promote University – or “Promote U” – the ins and outs of promoting yourself, your product or your business through creative, original content. This post focuses on creating a content plan, which may seem like a daunting task, but it’s […]Read From The Rock
Obsidian is known for its long-term client relationships. Vaco Memphis, an executive placement firm, is one of those clients who continues to choose Obsidian as its trusted PR partner. In this testimonial video, Amanda Patrick Davis, Vaco Memphis’ special projects manager, shares her thoughts on why we’ve been such an amazing partner for the company.
Our summer 2015 interns had a blast experiencing the ins and outs of life in a PR agency. Check out this video to learn why you should apply for an outstanding internship opportunity at Obsidian PR for spring or summer 2017! Interested in being an intern at Obsidian? See our next available openings here.
It’s no secret. Anyone who knows us knows we’re serious about PR. But we have a lot of fun doing it. We are storytellers. We are planners. We are doers. We are your brand’s best friend.
Get to know us better.
Welcome to the first post in a series from Obsidian’s Promote University – or “Promote U” – the ins and outs of promoting yourself, your product or your business through creative, original content. This post focuses on creating a content plan, which may seem like a daunting task, but it’s... Read More »