Obsidian is the dark natural glass that forms when molten lava meets water and is rapidly cooled. This is what strategic public relations can do for your company — it tempers fires and gives you a solid, impenetrable foundation in an ever-fluid business environment. Known as The Great Stabilizer, Obsidian the mineral is widely regarded for its mystical power of insight. And so is Obsidian the firm. Based in Memphis, Tennessee, Obsidian is known as the go-to firm for companies and not-for-profit organizations alike.
For far too long, public relations has been the invisible and mysterious cousin to advertising and marketing. But, it’s really easy when you think about it. When an organization connects to the people it cares about, that’s PR. When your story is told (in whatever lovely and purposeful fashion), that’s PR. Pure and simple.Learn more about us
We are seeking a senior account manager to add to our team! We are looking for someone with four to six years of experience in public relations (agency experience is preferable although not required) who can meet the outlined requirements, functions and responsibilities in the job description. Check out our Careers & Internships page to learn more!Learn more here!
Christina recently joined Obsidian after practicing the public relations trade in a number of industries both in Memphis and New York City, where Christina earned her master’s degree in public relations and corporate communications at New York University. A lover of travel, this born-and-raised Memphian has visited a number of faraway places, and she’s not done yet. What’s on her bucket list? Check out that answer along with other fun facts about Christina in our employee spotlight!Read it here.
This month marks the fifth anniversary of the grand opening of the Family Safety Center, a nonprofit organization that serves victims of domestic violence and their families. Now a well-known organization, Obsidian was there in the very beginning when the organization first officially launched. After developing the brand image in partnership with local branding firm Tactical Magic, Obsidian launched a media relations campaign that garnered 112 media hits in local and national publications, as well as coverage on local TV and radio, during the five months leading up to grand opening.Want similar results?
Generally speaking, there isn’t a set time limit to maintain any specific brand image. A brand that was thoughtfully developed may continue to be applicable and relevant to the growing business and the ever-changing marketplace for decades. However, there will most likely be a time within the lifespan of any […]Read From The Rock
Madonna Learning Center earned a spot on our roster of clients after being voted to the top of Obsidian’s PR 180 project for 2016. We worked with the organization from July through December, and focused mostly on media relations to help the organization gain more exposure in Memphis. With great stories to spotlight, we were able to land feature stories in both The Commercial Appeal and Memphis Business Journal. Leigh Ellis shares what she learned while working with Obsidian.
Our summer 2015 interns had a blast experiencing the ins and outs of life in a PR agency. Check out this video to learn why you should apply for an outstanding internship opportunity at Obsidian PR for spring or summer 2017! Interested in being an intern at Obsidian? See our next available openings here.
It’s no secret. Anyone who knows us knows we’re serious about PR. But we have a lot of fun doing it. We are storytellers. We are planners. We are doers. We are your brand’s best friend.
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Generally speaking, there isn’t a set time limit to maintain any specific brand image. A brand that was thoughtfully developed may continue to be applicable and relevant to the growing business and the ever-changing marketplace for decades. However, there will most likely be a time within the lifespan of any... Read More »