Obsidian is the dark natural glass that forms when molten lava meets water and is rapidly cooled. This is what strategic public relations can do for your company — it tempers fires and gives you a solid, impenetrable foundation in an ever-fluid business environment. Known as The Great Stabilizer, Obsidian the mineral is widely regarded for its mystical power of insight. And so is Obsidian the firm. Based in Memphis, Tennessee, Obsidian is known as the go-to firm for companies and not-for-profit organizations alike.
For far too long, public relations has been the invisible and mysterious cousin to advertising and marketing. But, it’s really easy when you think about it. When an organization connects to the people it cares about, that’s PR. When your story is told (in whatever lovely and purposeful fashion), that’s PR. Pure and simple.Learn more about us
Obsidian’s work on a trade organization campaign increased online traffic and led to more than 90% consumer awareness:
— More than 2,400 absolute unique website visitors in a three-month period
— 93% of consumers surveyed post-campaign were aware of the campaign
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While there are swells in job-seeking activity at specific periods of the year, such as at the very beginning of the year (the first Wednesday of January is noted by Monster.com as the most popular day of the year to look for a new job), the next best job opportunity […]Read From The Rock
Since joining the firm in 2011, Kelli Brignac has been one of Obsidian’s super stars. Hailing from Louisiana, this LSU Tiger (and self-described grammar fanatic) takes passion for public relations to a new level.Meet our newly promoted senior account manager
Jim Hollifield, director of communication for Southern College of Optometry, shares his experience working with Obsidian PR.
Let Obsidian Public Relations help yours fly!
It’s no secret. Anyone who knows us knows we’re serious about PR. But we have a lot of fun doing it. We are storytellers. We are planners. We are doers. We are your brand’s best friend.
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While there are swells in job-seeking activity at specific periods of the year, such as at the very beginning of the year (the first Wednesday of January is noted by Monster.com as the most popular day of the year to look for a new job), the next best job opportunity... Read More »